Selling Craft Beer Business Cards
Links & Resources to aid you on your journey to craft beer profitability.
These are the premier beer rating websites. They also contain a wealth of useful information, such as style guidelines, user forums, bar ratings, and event calendars.
www.craftbeer.com - Easy to use resource on beer & food, glassware, current trends, and much more, including beer history, terminology, and events.
Craft Beer and Food Pairing Chart
www.craftbeer.com - A convenient resource for creating a beer-friendly menu
American Craft Beer Week
www.craftbeer.com - A great way to promote your craft beer selection to a national audience
Cicerone Certification Program
www.cicerone.org - Independent certification program for beer service, and an excellent educational tool for staff.
Draught Beer Quality Manual (PDF)
www.daughtquality.com - The definitive guide to serving quality draught beer
This series of videos gets into the nitty gritty of why craft beer is a
more profitable choice. This will help you decide how and why to put craft
beer on-tap (or in the bottle) at your bar or restaurant. If you'd like to
share your own experience in explaining the benefits of craft beer, send a video to firstname.lastname@example.org ... maybe we'll post it here